Make a SPLASH with your business ONLINE!

We build Shopify stores that convert 30% more browsers into buyers—for health, food, wellness, education, and arts businesses who refuse to compromise their values for sales.

Not a design agency that learned Shopify last year. Real e-commerce from someone who's scaled businesses from zero to 60,000 customers and a $25M IPO. Published author, 30+ years building and selling businesses that actually work.

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We don't build stores for everyone.

We specialise in purpose-driven businesses across five industries where we've got real runs on the board.

Health & Wellness
Specialty foods, supplements, organic products, fitness gear. We know what converts health-conscious buyers who actually care about ingredients and read every label.
Learn More About Health & Wellness Web Design

Food & Beverage
Specialty coffee, organic produce, artisan products. We understand farmers' market to online transitions and how to sell perishables without killing your margins.
Learn More About F&B Web Design

Education & Training
Online courses, workshops, art schools, coaching programmes. We've scaled education businesses to 250+ students and know enrolment systems that actually work.
Learn More About Education Web Design

Arts & Creative
Galleries, artists, makers, designers. We understand how to sell creative work online without devaluing it or drowning in platform fees.
Learn More About Arts & Creative Web Design

Purpose-Driven Brands
Sustainable, ethical, values-led businesses that refuse to compromise their values for profit. You need to be profitable to survive and keep doing good work—we get that.

HOW WE'RE DIFFERENT

We're not a big agency. We're a Hobart operator who's built and sold multiple businesses online—and knows what actually works because we've done it ourselves.

Fast & Effective
We build sites that work in weeks, not months. No endless revisions, no project manager layers, no junior designers learning on your dime. You deal directly with someone who's actually done this before.

Strategic Without the BS
We understand margins, shipping costs, what actually converts, and how to set up Google Business properly. Because we've run these businesses ourselves, not just designed them. We know the difference between what looks good and what makes money.

AI-Powered Without Losing the Human Touch
We integrate AI tools that actually increase your revenue—smart product recommendations, abandoned cart recovery, 24/7 customer service, predictive inventory insights. The difference? We've tested these tools in real businesses, not just read about them.

Hobart-Based, Australia-Wide
We know Tasmanian businesses, understand local markets, and specialise in food, wellness, education, and arts sectors where we've got real runs on the board. Local knowledge, national reach.

SERVICES & PACKAGES

Three ways to work with us, depending on where you're at and what you need.

Online Launch | $1,500
Single or multi-page service business website. Google Business profile setup and local SEO. Mobile responsive, contact form. Perfect for trades, consultants, and service businesses who need leads, not e-commerce.

Online Growth | $3,000
For businesses transitioning online or testing new sales channels. Basic Shopify store with up to 20 products, payment and shipping integration, Google Business setup, basic SEO. 2 weeks delivery, 2 weeks post-launch support.

Online Enterprise | $5,000
For established businesses ready to scale systematically. Everything in Online Growth plus strategic discovery session, custom homepage copywriting, up to 50 products, advanced shipping rules, email marketing automation, analytics integration. 4 weeks delivery, 1 month post-launch support.

Chief Digital Officer | Custom Pricing
Monthly retainer for businesses doing $250K-$5M revenue. Ongoing conversion optimization, A/B testing, AI integration, monthly strategy calls, quarterly performance reviews. We work as your e-commerce department—continuously improving results. No lock-in contracts.

More about our Services and Packages

Ready to Get Started?

Look, you've read this far, which means your current website isn't cutting it. You know you're losing sales to competitors with better online stores. Every day you wait is revenue walking past you.

We're taking on just 2 new clients in November. First come, first served. No lengthy proposals, no endless meetings - just straight talk about whether we're a good fit and how fast we can get you selling properly online.

Book a 20-minute chat: 0431 670 123 or email hello@gumbootdigital.com

If we're not the right fit, we'll tell you. If we are, we'll have a plan by the end of the call.